I am very happy to announce that I just received my first ever shiny new business cards. As you can see they are literally shiny. But they really are my very first set of business cards. And that is a fact that I am very embarrassed about.
I have been freelancing consistently since 2009. Most of my business comes from word of mouth. Up until two months ago, I had a full time job to rely on. Having business cards was the last thing on my mind since this was only a side business. Now that I have taken my business full time, business cards are essential.
Networking Without A Business Card
One of my plans for taking my business on full time was to network as much as possible. I have had a few opportunities to meet some new people in the past few weeks. Everyone I met handed me their card so we could keep in touch. And as I looked around the room, everyone was handing everyone hards. But here I am, feeling like a fish out of water because, I didn’t have a business card. And these people weren’t even graphic designers… and I am!
Although no one ever said anything when they asked for my card, I did feel judged. I felt like they probably thought I either wasn’t a real graphic designer or I didn’t care for or take my business seriously.
Time to Open Up Photoshop
After my networking embarrassment, I decided it was time to design some business cards for myself. I opted for a very simple design. I knew that I wanted my logo and website to be prominent. I also wanted to include a brief summary of the services I offer. (Unless you have a huge brand like Google, you really need to tell people what it is you do on cards, social media, etc.) Then of course I included standard contact information.
Below is a picture of my final design. As you can see it is very simple.
Although the design is simple I knew that I wanted my business card to stand out. A while ago, a friend introduced me to a company that specializes in business cards. They have lots of really cool paper to choose from, including plastic business cards and clear business cards. I opted for some metallic paper stock called Star Dream. You can see the final product pictured at the beginning of this post.
Since I change my mind all the time, I ordered a pack of 200 cards. That should get me through for a while, and I can always make changes I want later on, including selecting different card stock.
The most important lesson I learned from this networking situation is that business cards are important. They’re not just important to other people’s business. They are essential to your business.
Whether you are just starting out as a blogger or have had a business for a while, you need a professionally designed business card. Let Stylish Ink design your next set. Contact me today to get started.